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Terms of service

Last updated: October 16, 2026

Hey Bella Beauty. These Terms of Service ("Terms") are the rules for using barbellaco.com and buying from BarBella Co., LLC ("BarBella Co.," "we," "us"). They apply whether you shop yourself or through an AI shopping assistant acting for you. By using our site or placing an order, you agree to these Terms and to the policies they link to. If you don't agree, please don't use the site.

Who we are: BarBella Co., LLC, 260 Peachtree Street, Suite 2200, Atlanta, GA 30303, United States. Email info@barbellaco.com or call 404-850-2267. Our store runs on Shopify, which provides our e-commerce platform and checkout.

1. Using our site

  • You must be at least the age of majority where you live, or have a parent or guardian's permission to use the site.
  • Use the site and our products only for lawful purposes.
  • Give us accurate information when you order or create an account, and keep it up to date.
  • Keep your account password private. You're responsible for activity on your account.

You may not use the site to: break any law; infringe our or anyone else's intellectual property; harass, threaten, or discriminate against anyone; submit false or misleading information, including someone else's name or payment details; upload viruses or malicious code; collect other people's personal information; spam, phish, or pretext; interfere with or get around the site's security; or use automated tools in ways Section 2 doesn't allow. We may suspend or end access for anyone who breaks these rules.

2. AI agents, bots and automated access

Welcome, helpful bots. Search engines, AI search and answer services, shopping assistants, and AI agents acting for a shopper may access, index, summarize, and cite the public pages of our site, including product details, prices, availability, reviews, policies, and articles, to help people discover and buy our products. When doing so, automated tools must:

  • Identify themselves honestly (for example, an accurate user agent or a supported verification method such as Web Bot Auth), and follow our robots.txt file and any rate limits.
  • Link back to or attribute BarBella Co. when quoting our content, and present our prices, shipping costs, and policies accurately.
  • Access accounts, carts, or checkout only when a buyer has authorized it, and only through supported tools, such as Shopify's agent checkout and the tools listed in our agent instructions at barbellaco.com/llms.txt.

Not permitted: bulk scraping to copy or republish our content, photos, or product catalog; building competing catalogs or datasets from our content; request volumes that slow or disrupt the site; bypassing bot protection, CAPTCHAs, or other security features; creating fake or automated accounts; testing payment cards; or placing orders without a buyer's authorization.

Purchases by AI agents. An AI agent may place an order only on behalf of, and with the authorization of, a buyer. If you authorize an agent to shop for you, its orders are your orders, and you're responsible for them under these Terms, our Refund Policy, and our Shipping Policy. Before purchase, the agent must show you the final price, shipping cost, and applicable policies, and you approve the payment through our secure checkout.

3. Orders, payment and fraud protection

  • Prices are in U.S. dollars and can change without notice. The price you pay is the one shown at checkout.
  • Your order is an offer to buy. We accept it when we ship it. We may refuse, limit, or cancel any order, including limiting quantities per person, household, card, or address, and orders that appear to be for resale.
  • Verification. To protect our customers from fraud, we may hold, verify, or cancel any order, including an agent-placed order, that we can't confirm was authorized by the account or card holder, or that shows signs of fraud or abuse. A person on our team reviews an order before we cancel it for suspected fraud. If we cancel, we refund any payment collected.
  • Mistakes happen. If a product, price, or shipping detail on our site is wrong, we may correct it and cancel affected orders, even after you've ordered. We'll let you know and refund you.
  • Payment is processed securely by our payment providers. We never see or store your full card number.

4. Shipping, returns and refunds

U.S. orders ship within 1 business day and arrive in 2 to 5 business days. Standard shipping is a flat $5.99, and free on U.S. orders of $75 or more after discounts. Returns are accepted within 30 days of delivery. Full details are in our Shipping Policy and Refund Policy, which are part of these Terms.

5. Our products

  • We work hard to show shade colors accurately, but screens vary, so the color you see may differ slightly from the product.
  • Follow the directions and cautions on each product. Do a patch test if you have sensitive skin, and stop use if irritation occurs.
  • Products and shades may be limited or discontinued at any time.

6. Reviews, photos and ideas you send us

When you post a review, tag us, send photos, enter a giveaway, or share ideas, you give us permission to use, edit, and share that content in any media without payment, and you confirm it's yours to share and doesn't break anyone's rights. Don't post anything unlawful, offensive, or misleading, or pretend to be someone else. We may remove content at our discretion.

7. Our content

Our product photos, videos, descriptions, articles, logos, and brand names belong to BarBella Co. Quoting short excerpts and product facts with attribution is allowed. Any other copying or reuse needs our written permission.

8. Third-party tools and links

Our site uses tools from other companies (for example, reviews, quizzes, chat, and payment options) and may link to other websites. Those are run by their own providers under their own terms and privacy policies. We aren't responsible for third-party sites or tools, or for purchases you make from third parties.

9. Your privacy

How we collect and use personal information, including information an AI agent submits for you, is explained in our Privacy Policy.

10. Disclaimers

We aim to keep the site accurate and running smoothly, but we can't promise it will always be available, error-free, or secure. Except as we expressly state, the site and products are provided "as is" and "as available," and to the fullest extent the law allows, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, and non-infringement.

11. Limitation of liability

To the fullest extent the law allows, BarBella Co. and its owners, employees, contractors, and suppliers are not liable for any indirect, incidental, special, punitive, or consequential damages, or for lost profits, revenue, or data, arising from your use of the site or our products. Our total liability for any claim is limited to the amount you paid for the order the claim relates to. Some states don't allow these limits, so they may not fully apply to you.

12. Indemnification

You agree to cover any claims, losses, and reasonable legal fees brought against BarBella Co. by a third party because you broke these Terms or the law, or violated someone else's rights.

13. Governing law

These Terms are governed by the laws of the State of Georgia and applicable U.S. federal law.

14. Changes to these Terms

We may update these Terms as our business or the law changes. We'll post the new version here and update the date at the top. Continuing to use the site after an update means you accept the new Terms. Orders already placed follow the Terms in effect when you ordered.

15. The fine print

  • These Terms and the policies they link to are the entire agreement between you and us about the site, and they replace any earlier versions.
  • If any part is found unenforceable, the rest still applies.
  • If we don't enforce a right right away, we haven't given it up.
  • Headings are for convenience only.
  • Sections that by their nature should survive (such as Sections 7 and 10 to 13) continue to apply if your use of the site ends.

16. Contact us

Questions about these Terms? Email info@barbellaco.com, call 404-850-2267, or write to BarBella Co., LLC, 260 Peachtree Street, Suite 2200, Atlanta, GA 30303.